This is a freelance logo project I did for the hotel YOOMA – Urban Lodge in Paris. The 106-rooms-hotel opened in march 2017 on Quai de Grenelles (Paris 15th) and proposes a disruptive concept of family and groups hospitality. The hotel offers a wide range of services from a restaurant to a cooking school and from artists residencies to a roof-top market garden. The hotel was designed by Ora Ito and with an aesthetic contribution from Daniel Buren.